Welcome to GLOAT!
GLOAT is proud to announce its official launch as a fresh accessories brand dedicated to creating stylish, purposeful designs that enhance everyday life and celebrate personal expression.
Founded by Sonia Kapoor, a seasoned beauty and product development expert, GLOAT was born out of a desire to reimagine how we experience daily routines: with intention, style, and a touch of indulgence. The brand fills a gap in the market for accessories that blend fashion-forward aesthetics with practical functionality, all while delivering moments of everyday luxury.
“At GLOAT, our focus is on crafting accessories that help people express their unique style and feel confident in their everyday lives. We believe in the power of small, luxurious rituals, whether it’s slipping into sculpting activewear that feels like a second skin, or using a beautifully designed tool in your beauty routine. Each piece is thoughtfully created to turn the ordinary into something special.” - Sonia Kapoor, Founder of GLOAT
A Curated Collection to Elevate Your Everyday
GLOAT’s debut collection is designed to seamlessly integrate into your day from morning wake-ups and workouts to evening wind-downs, offering moments of indulgence through high-quality materials and refined design. With an ethos rooted in modern luxury and intentional living, GLOAT encourages you to celebrate yourself daily, for something to GLOAT about, with accessories that do more than just look good.
GLOAT’s collection includes:
- Puffy Porter Set - £72
- Daily Sculpt Crop Top – £65
- Daily Sculpt Leggings – £75
- G Hoodie – £95
- Obsidian Gua Sha – £45
- GLOAT Tote Bag – £50
- Signature Scrunchies – £12 each
- Silk Sleep Mask – £30
Giving Back with GLOAT BACK
In alignment with its core values, GLOAT has launched the GLOAT BACK program - an initiative dedicated to supporting mental health organisations and spreading awareness about the importance of mental well-being.
About the Founder: Sonia Kapoor
With over 12 years of experience in beauty retail and product development, Sonia Kapoor has collaborated with leading brands such as Space NK and Liberty. Identifying a gap in the market for stylish, purpose-driven accessories, she launched GLOAT. As a busy mother balancing career and family, Sonia understands the importance of meeting the needs of modern, busy individuals who want to look and feel their best.
We can't wait to work with you!
Best wishes,
