Velvet Eyewear Affiliate ProgramVelvet Eyewear – The Original Shop by Face Shape Eyewear Brand
Velvet Eyewear is especially well suited for editorial features, style guides, and product roundups covering face shape, seasonal color analysis, and fashion accessories.
Founded in 1999, Velvet Eyewear is an independent, women-founded eyewear brand known for designing sunglasses and optical frames that balance proportion, color, and timeless style.
Velvet Eyewear was among the first brands to introduce the idea of shopping for eyewear by face shape, helping customers discover frames that naturally complement round, oval, square, and heart-shaped faces. This approach makes choosing glasses online simpler and gives publishers a natural framework for editorial content and style guides.
In addition to face shape, Velvet Eyewear also allows customers to explore frames by Seasonal Color Palette, a growing trend in fashion and beauty that matches colors to an individual's natural undertones. This helps customers find eyewear that harmonizes with their personal coloring while enhancing their overall look.
Together, these two approaches — face shape and seasonal color palette — make Velvet Eyewear uniquely positioned for fashion, beauty, and style content.
Velvet Eyewear offers a curated collection of fashion-forward sunglasses and optical frames designed for women, featuring balanced proportions, modern color palettes, and lightweight materials for everyday comfort.
Many Velvet Eyewear styles are crafted using bio-based and eco-conscious acetates, reflecting the brand’s commitment to thoughtful design and responsible materials.
Velvet Eyewear has been featured by major retailers and media platforms including Nordstrom, Kohl’s, NBC, and leading fashion publications, and has built a loyal community of more than 70,000 customers worldwide.
Why Affiliates Partner with Velvet Eyewear
Velvet Eyewear offers affiliates a distinctive eyewear brand with strong editorial appeal.
Key highlights include:
• The original Shop by Face Shape approach to eyewear selection
• Ability to explore styles by Seasonal Color Palette, a growing fashion trend
• Stylish sunglasses and optical frames designed specifically for women
• High-quality materials including bio-based acetates
• Accessible luxury pricing with strong conversion potential
• Beautiful lifestyle imagery and curated creative assets for publishers
• A well-established independent brand with more than two decades of design experience
Velvet Eyewear performs particularly well in content focused on:
• Best sunglasses for women
• Glasses for different face shapes
• Seasonal color analysis and fashion palettes
• Fashion accessories and seasonal style
• Vacation and travel style guides
Brand Reach
Velvet Eyewear maintains an active presence across major digital platforms:
• Meta (Facebook & Instagram): 1.9M+ views in the past 12 months
• Pinterest: 1.5M+ views
• TikTok: 600K+ video views
• X (Twitter): 345K+ views
The brand’s direct-to-consumer platform also welcomes thousands of daily visitors, providing affiliates with strong exposure opportunities.
Affiliate Program Benefits
Partners in the Velvet Eyewear affiliate program receive:
✓ Competitive commission opportunities
✓ Seasonal promotions and exclusive offers
✓ High-quality lifestyle imagery and creative assets
✓ Responsive affiliate support
✓ A distinctive eyewear brand that stands out in editorial content
Who Should Join
The Velvet Eyewear affiliate program is ideal for:
• Fashion and style publishers
• Beauty and lifestyle bloggers
• Eyewear review sites
• Content creators covering seasonal fashion and travel style
• Publishers creating guides about choosing glasses or sunglasses
Our collections work especially well in editorial features, style guides, and curated product roundups.
Partner With Velvet Eyewear
Velvet Eyewear welcomes publishers and creators who share an appreciation for thoughtful design, wearable color, and timeless style.
Apply through AWIN to start promoting Velvet Eyewear today.
Website
https://VelvetEyewear.com
Affiliate Support
cs@velveteyewear.com
