Global Compliance
No branded search (No bidding on trademarked Brand/product terms and keywords)
No building branded FB pages that compete directly with the advertiser. ie - A branded FB page that uses the advertiser’s name
No GI email allowed. Only email traffic to TOP LEVEL and cable domains is allowed (e.g. Gmail, Yahoo, Cox, Time Warner, etc.)
No brokering to any networks (or anyone) is allowed
No false claims, lying, false benefits, etc. (No black hat)
FDA/FTC compliance guidelines and requirements (Ex: Medical/health and wellness product categories)