Bentgo Affiliate & Partner Program Terms
1. Overview
These Affiliate & Partner Program Terms (“Terms”) govern participation in the Bentgo Affiliate Program (“Program”) operated by Bentgo (“Bentgo,” “we,” “us,” or “our”). By joining the Program, you (“Affiliate,” “Partner,” or “you”) agree to the Terms outlined below.
These Terms apply to both:
- Performance-based affiliates
- Content creators and editorial or social partners
2. Participation & Services
Partners may promote Bentgo products through websites, social media, email, editorial content, or other approved channels.
Where applicable, Partners may:
- Create and publish content featuring Bentgo products
- Share affiliate links, promo codes, or other tracking mechanisms
- Participate in campaigns, gifting, or seasonal activations
Partners are responsible for:
- Creating original, accurate, and compliant content
- Using their own tools, platforms, and distribution methods
- Ensuring all promotions are truthful and not misleading
Partners operate as independent contractors and are not employees, agents, or representatives of Bentgo.
3. Commission & Attribution
- Commission is earned on qualified purchases tracked via Impact
- Standard attribution model applies (typically last-click unless otherwise specified)
- Cookie window: 30 days
- Commissions are only paid on completed, non-refunded transactions
- Bentgo reserves the right to reverse commissions for cancellations, returns, fraud, or violations of these Terms
4. Promotional & Compliance Guidelines
Partners agree to:
- Comply with all applicable laws and regulations, including FTC disclosure guidelines
- Clearly disclose affiliate relationships and gifted products
- Use only approved or valid promo codes
- Avoid misleading claims, pricing, or unauthorized offers
5. Content & Intellectual Property
5.1 Content Ownership
Partners retain ownership of their original content.
5.2 Content License
By participating in the Program, you grant Bentgo a non-exclusive, worldwide, royalty-free, perpetual, and irrevocable license to use, reproduce, edit, adapt, publish, and distribute any content created in connection with the Program.
This includes:
- Social media content (Instagram, TikTok, YouTube, etc.)
- Photos, videos, captions, and written materials
- Any content featuring Bentgo products
6. Content Usage & Paid Media Rights
Bentgo may use Partner content across:
- Organic social media
- Paid advertising (including Meta, TikTok, Google, display, and other digital platforms)
- Email marketing
- Website and e-commerce placements
- Retail and marketplace listings
- PR and marketing materials
Bentgo may:
- Edit, crop, caption, or reformat content
- Adapt content for different formats and channels
- Use content in brand-owned or third-party advertising
Unless otherwise agreed in writing, no additional compensation is owed beyond affiliate commissions.
These rights survive termination of participation in the Program.
7. Paid Media & Whitelisting
Bentgo may run advertisements using Partner content from its own accounts.
Whitelisting or handle-based advertising may be requested separately and will be subject to mutual agreement. Additional compensation for whitelisting is not guaranteed and may be negotiated on a case-by-case basis.
8. Trademark & Paid Search Policy
Partners may not:
- Bid on Bentgo trademarked keywords or variations (including “Bentgo” and similar terms)
- Use Bentgo trademarks in paid search ads, domain names, or social media handles
Partners may bid on non-branded, category-level keywords.
Violations may result in commission reversal or removal from the Program.
9. Coupon & Promotion Policy
- Only approved promo codes may be promoted
- Expired, scraped, or unauthorized codes are prohibited
- Incentivized traffic must be disclosed and approved
10. Restrictions
Partners may not:
- Make false, misleading, or derogatory statements about Bentgo
- Engage in fraudulent activity (including self-purchases, fake traffic, or manipulation of tracking)
- Promote Bentgo in unsafe or inappropriate environments
- Redirect traffic deceptively or interfere with attribution
11. Confidentiality
Partners agree not to disclose any confidential or non-public information related to Bentgo, including marketing strategies, performance data, or internal communications.
12. Representations & Warranties
Partners represent that:
- They are at least 18 years old
- Their content is original and does not infringe third-party rights
- They have all necessary rights and permissions to share and publish content
- They comply with all applicable laws and regulations
13. Indemnification
Partners agree to indemnify and hold Bentgo harmless from any claims, damages, or liabilities arising from:
- Content created or distributed by the Partner
- Breach of these Terms
- Violation of third-party rights
14. Term & Termination
- Either party may terminate participation at any time
- Bentgo may terminate immediately for violations of these Terms
- Upon termination, affiliate tracking will cease
Content usage rights granted to Bentgo will remain in effect after termination.
15. Modifications
Bentgo may update these Terms at any time. Continued participation in the Program constitutes acceptance of any updated Terms.
16. Limitation of Liability
Bentgo is not liable for:
- Technical issues or tracking discrepancies
- Indirect, incidental, or consequential damages
17. Governing Law
These Terms are governed by applicable U.S. laws.