I'm The Chef Too!

These guidelines ensure consistent, accurate representation of the I’m The Chef Too brand across all affiliate promotions.

I’m The Chef Too creates hands-on, immersive baking kits that blend STEM learning + edible creations. Each kit is a fun, educational adventure designed for families, classrooms, and curious young creators.

Use this wording or close variations when describing the brand.

Affiliates should use a voice that is:

Fun and upbeat

Family-friendly

Educational but simple

Clear and encouraging

Avoid overly technical or medical claims.

Use only official logos provided in AWIN.

Do not stretch, distort, recolor, or place the logo over busy backgrounds.

Maintain clear space around the logo so it is easy to read.

Do not recreate or modify the logo in any way.

(If you want exact hex codes added, send me the palette—otherwise here is the simplified version.)

Primary colors typically include:

Bright yellows

Playful blues

Light pastels used in packaging

Use energetic, kid-friendly colors that match the brand’s cheerful style.

Affiliates may say:

“STEM-inspired baking kits for kids!”

“Create, bake, and learn—all in one box.”

“Hands-on learning mixed with delicious fun.”

“Perfect for family time, homeschooling, classrooms, and birthday gifts.”

Do not claim:

Medical/therapeutic benefits

Academic certification (e.g., “proven STEM curriculum”)

Guaranteed child development outcomes

That you are the brand or speaking on their behalf

Avoid misleading discounts, pricing, or promises.

Only use images/banners provided in AWIN or your own original photos/videos of the kits.

Do not take product images directly from the website without permission.

Do not alter product packaging colors or design.

When posting on Instagram, TikTok, YouTube, etc.:

Always tag/mention the brand when appropriate

Maintain a clean, family-safe presentation

Show the product clearly and accurately

Disclose partnership per FTC rules (e.g., #ad, #affiliate, “This post contains affiliate links”)

Content should reflect:

Creativity

Discovery

Joyful learning

Parent/teacher-friendly explanations

Visual storytelling (before/after baking, unboxing, family moments)

Always refer to the brand as:

I’m The Chef Too
(with apostrophes and spacing exactly as written)

Not allowed:

ImTheChefToo

Im the Chef 2

I’m the Chef 2

Chef Too Box

ITCT