Buddha Stoneshop Affiliate Program
Brand Protection, Paid Search & SEO Policy – Awin Version
Program PurposeThe primary purpose of the Buddha Stoneshop Affiliate Program is to introduce new customers and new audiences to the Buddha Stoneshop brand and products.
Affiliates are expected to promote Buddha Stoneshop in ways that expand brand awareness, reach new audiences, and provide genuine value to potential customers.
Marketing practices that primarily intercept existing brand traffic or target users already searching for Buddha Stoneshop may be restricted under this policy.
Policy OverviewThis policy is designed to protect the Buddha Stoneshop brand, its marketing investments, and its organic search presence.
All affiliates participating in the Buddha Stoneshop Affiliate Program hosted on Awin must comply with the following rules.
1. Brand Terms DefinitionFor the purposes of this program, “Brand Terms” include our trademark, domain names, and any variations, misspellings, spacing differences, or derivatives.
Trademark
Buddha Stones
Official Domains
Our official domains include but are not limited to:
buddhastoneshop.com
buddhastones.com
buddhastone.com
These domains may redirect to the same official website and are considered protected brand assets.
Subdomains
Any subdomain of buddhastoneshop.com is also considered a protected brand property.
Examples include but are not limited to:
uk.buddhastoneshop.com
us.buddhastoneshop.com
eu.buddhastoneshop.com
Any structure matching *.buddhastoneshop.com is considered part of the Buddha Stoneshop brand ecosystem.
2. Brand VariationsAffiliates may not target or promote keywords containing the following brand variations or similar phrases.
Core variations:
Buddha Stone
Buddha Stones
BuddhaStone
BuddhaStones
Buddha Stone Shop
Buddha Stoneshop
BuddhaStoneShop
Spacing / typo variations:
buddha stones shop
buddha stone shop
buddhastone shop
Domain variations:
buddhastoneshop
buddha-stoneshop
buddha-stone-shop
Any keyword containing the words “Buddha” and “Stone/Stones” together in a commercial jewelry context may be considered a protected Brand Term.
3. Paid Search (PPC) PolicyAffiliates are strictly prohibited from bidding on Brand Terms in paid search campaigns.
This includes but is not limited to:
Google Ads
Bing Ads
Yahoo Ads
Meta Ads
TikTok Ads
Affiliates may not bid on:
exact brand keywords
brand + modifier keywords
misspelled brand keywords
Examples include but are not limited to:
Buddha Stones
Buddha Stones coupon
Buddha Stones review
Buddha Stoneshop discount
Buddha Stone bracelet
Affiliates must add all Brand Terms as negative keywords in their advertising campaigns.
4. Direct Linking RestrictionAffiliates may not direct link from paid advertisements to Buddhastoneshop.com using affiliate tracking links.
Paid ads must first lead to a page on the affiliate’s own website that provides original content or value.
5. SEO Brand Protection PolicyTo protect the organic search presence of Buddha Stoneshop, affiliates may not create or promote content primarily targeting Brand Terms.
Prohibited SEO content includes:
Brand review terms:
Buddha Stones review
Buddha Stones reviews
Buddha Stones complaints
Buddha Stones legit
Is Buddha Stones legit
Brand coupon terms:
Buddha Stones coupon
Buddha Stones discount code
Buddha Stones promo code
Buddha Stones sale
Brand comparison terms:
Buddha Stones vs
Alternatives to Buddha Stones
Affiliates may not intentionally attempt to rank in search engines for these keywords.
6. Domain Name RestrictionsAffiliates may not register or operate domain names containing Brand Terms or confusingly similar variations.
Examples include but are not limited to:
buddhastonescoupon.com
buddhastonesreview.com
buddhastoneshopdiscount.com
buddhastonesdeals.com
Domains combining the words “Buddha” and “Stone/Stones” in a commercial jewelry context may also be considered brand violations.
7. Social Media RestrictionsAffiliates may not create social media pages, channels, or accounts using Brand Terms.
Platforms include but are not limited to:
Instagram
TikTok
YouTube
Facebook
Reddit
X (Twitter)
Examples of prohibited account names:
Buddha Stones Official
Buddha Stones Jewelry
Buddha Stones Deals
8. Coupon & Deal Site PolicyAffiliates operating coupon or promotion websites must comply with:
Only coupon codes provided through the affiliate program may be promoted.
Affiliates may not promote expired or unauthorized coupon codes.
Affiliates may not advertise misleading promotions or fake discounts.
9. Prohibited Traffic MethodsThe following traffic methods are strictly prohibited:
Cookie stuffing
Forced redirects
Pop-up or pop-under advertising
Misleading ads or deceptive marketing
10. Violation PolicyViolation of any policies may result in:
Immediate commission reversal
Commission rate adjustment to 0%
Removal from the Buddha Stoneshop Affiliate Program
Termination of the affiliate relationship within Awin
Buddha Stoneshop reserves the right to determine whether a keyword, domain, or marketing method constitutes a violation.
11. Brand Interception PolicyAffiliates may not engage in marketing practices designed primarily to intercept or capture traffic from users already actively searching for Buddha Stoneshop.
Prohibited examples:
Targeting brand-specific purchase intent keywords
Redirecting users searching for Buddha Stoneshop directly to affiliate links
Creating landing pages designed solely to capture existing brand traffic
Restricted keywords include but are not limited to:
Buddha Stones official website
Buddha Stoneshop official store
buy Buddha Stones bracelet
Buddha Stoneshop website
12. SEO Content PolicyAffiliates promoting Buddha Stoneshop via content marketing or SEO must provide original, value-driven content.
Prohibited content:
Thin content pages created primarily for affiliate links
Duplicate or scraped content
Automatically generated articles targeting Brand Terms
Pages created solely to rank for brand-related search queries
Acceptable examples:
Spiritual bracelet guides
Gemstone meaning articles
Meditation jewelry styling tips
13. Brand Review & Reputation ContentAffiliates may not publish content targeting brand reputation keywords:
Buddha Stones review
Buddha Stones reviews
Buddha Stones complaints
Buddha Stones legit
Is Buddha Stones legit
Buddha Stones scam
14. Coupon Interception PreventionAffiliates may not promote coupon content targeting brand keywords unless authorized.
Unauthorized promotion may result in commission reversal.
15. Cashback, Loyalty & Incentive TrafficAffiliates offering cashback, rewards, or incentives must clearly disclose the offer before clicks.
Prohibited:
Automatically triggering affiliate tracking
Misrepresenting offers
Overwriting existing referral tracking
16. Monitoring & EnforcementBuddha Stoneshop monitors:
Paid search campaigns
SEO rankings
Domain registrations
Social media activity
Violations may result in:
Immediate commission reversal
Commissions set to 0%
Suspension or permanent removal from Awin
17. SERP Placement PolicyAffiliates may not create pages primarily to capture search traffic for brand queries.
Examples prohibited:
Best Buddha Stone Bracelets
Top Buddha Stone Jewelry Brands
Best Spiritual Bracelet Brands (targeting Buddha Stoneshop)
18. Browser Extension & Software PolicyAffiliates may not promote Buddha Stoneshop via extensions, toolbars, or plugins without written approval.
Prohibited:
Injecting affiliate tracking without user action
Overwriting existing affiliate cookies
Auto-redirects
Pop-up offers
Modifying website content
19. Influencer & Social Media Promotion PolicyAffiliates may not:
Impersonate Buddha Stoneshop
Create accounts suggesting official affiliation
Use Brand Terms in confusing usernames
Disclosure must be clear:
#affiliate
#ad
#BuddhaStonesPartner
20. Affiliate Content Quality RequirementAffiliates must provide meaningful original content; pages created solely for affiliate links may be rejected.
Prohibited:
AI content targeting only brand keywords
Thin pages with minimal info
Pages primarily linking to affiliate offers
21. Final Brand Protection ClauseBuddha Stoneshop reserves the right to determine whether any marketing activity negatively impacts the brand.
Consequences:
Commission reversal
Commission 0%
Suspension or permanent removal from Awin
22. Product Feed / Shopping / PMax RestrictionAffiliates may not use Buddha Stones’ or buddhastoneshop.com’s product feed, catalog data, images, titles, descriptions, pricing, reviews, GTINs, SKUs, or other product data in Google Shopping, CSS, Performance Max, Microsoft Shopping, Meta catalog ads, dynamic product ads, or other feed-based placements without prior written approval.
23. No Exception for Automated CampaignsUse of automated campaigns, including broad match, dynamic targeting, Performance Max, smart bidding, third-party tools, or platform automation, does not excuse policy violations.
Affiliates remain responsible for ensuring prohibited Brand Terms, brand variations, and restricted traffic sources do not trigger, display, or optimize ads.