| What promotional types of publishers are allowed to work on your program? |
| Cashback |  |  | |
| Content | | | |
| Coupon Code | | | No paid ads targeting brand keywords (exact, variations, misspellings, or brand+generic terms like [Brand] + "coupon").
Must add all brand terms to negative keyword lists in PPC accounts.
NO Fake/misleading discounts (e.g., "50% off" without valid codes) |
| E-mail | | | Must comply with CAN-SPAM/GDPR |
| Loyalty | | | |
| Search | | | |
| Behavioural Retargeting | | | |
| Media Brokers | | | |
| Are there any other restrictions that publishers need to consider? For example promoting adult content or age-restricted products. | | | No pop-ups, malware, forced redirects, or unauthorized cookie stuffing.
No paid social ads targeting brand keywords. |
