Thread And Supply

Thread And Supply

Program Terms

🌟 Micro Influencer Collaboration Guidelines

💌 Overview

We’re so excited to collaborate with you! As part of our Micro Influencer Program, you’ll receive 8 gifted items (approx. $500 value) in exchange for creating authentic, engaging social content that showcases our products.

Our goal is to partner with creators who genuinely love what they wear — and can share that love with their audience in a real, relatable way.

🎁 What You’ll Receive

8 complimentary items of your choice (approx. $500 value)

A personalized discount code or affiliate link (optional, if applicable)

Consideration for ongoing collaborations or paid partnerships based on performance

📾 What We Ask in Return

Please post within 3 weeks of receiving your items.
You can choose one of the following content deliverables (or do both for extra love!):

Option A – Reel / In-Feed Post

1 Instagram Reel or Post featuring at least 3 of your gifted items

Tag @YourBrandHandle and use hashtag #YourBrandPartner

Mention the brand in your caption — organically and in your own voice

Highlight key brand qualities: the soft fabrics, comfy fits, and versatile, everyday styles that make these pieces true closet staples

Option B – Story Try-On

1 Story set (3+ frames) showing an unboxing or try-on

Tag @YourBrandHandle in each frame

Share a few thoughts on how the pieces feel and fit — think “soft, cozy, everyday essentials”

Optional: Include your discount code or link, if applicable

🧭 Content Guidelines

We want your personality to shine through — these are just a few simple pointers:

Keep your usual style and tone — authentic > overly polished

Use clear, natural lighting

Mention the comfort and softness of the fabrics when possible

Talk about how these pieces fit into your daily wardrobe or serve as closet staples

Avoid profanity, controversial topics, or competitor mentions in the same post

Please don’t use filters that drastically alter color or texture

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