Toccin.com Affiliate Program Branding Guidelines
To maintain brand consistency and ensure a premium experience across all platforms, we ask all affiliates to follow the below branding standards when promoting Toccin.
1. Approved Images & Videos
All creatives (images and videos) must be downloaded directly via the AWIN platform.
Publishers are not permitted to self-source or crop assets from our website, social channels, or emails unless otherwise stated.
These assets include:
High-resolution editorial and eCommerce images
4:5 aspect ratio campaign imagery optimized for social
Video content curated for product storytelling
2. Brand Tone of Voice
All marketing copy should mirror the elevated, confident, and refined tone used on Toccin.com.
When writing product features or promotional content, maintain a language style that is:
Sophisticated yet accessible
Polished, inspiring, and aspirational
Similar to our product descriptions and blog content
(We encourage you to browse the website for reference)
3. Logo Usage Guidelines
Only approved logo files from the AWIN platform or official brand communications may be used.
The Toccin logo must never be altered, distorted, or recolored.
Minimum clear space and aspect ratio must be respected at all times.
Do not overlay the logo on busy backgrounds or unauthorized images.
Always use “Toccin” with correct spelling and capitalization.
4. Product Naming & Descriptions
All product names must be spelled correctly and used exactly as listed on the website (e.g., “Bria Coat” not “Briah” or “Bria’s Coat”).
Descriptions should reflect key product attributes but avoid exaggeration or off-brand phrasing.
5. General Brand Integrity
Toccin represents timeless style, confidence, and everyday elegance.
Affiliate content must align with this positioning and avoid content that feels off-brand in tone or imagery.
Avoid any association with:
Discount-heavy or coupon aggregator sites not pre-approved
Misleading sales language or aggressive CTAs
Outdated or off-season visuals
Questions or Approvals?
Please reach out via the AWIN platform or contact our team directly at soribel@toccin.com with any questions, asset requests, or to review custom campaign proposals.
We appreciate your partnership and look forward to your support in growing the Toccin brand with style and integrity.
