Lux and Nyx

Lux and Nyx

Program Terms

Policy Definition Yes No Additional Information
If publishers promote you via PPC, will they be entitled to full commission?Only if not bidding on brand terms or misspellings and traffic is routed through the affiliate’s own site before redirecting to Lux & Nyx. Otherwise, this violates our trademark bidding policy.
If publishers directly link to your website from search engines, will they receive full commission?
If publishers use your brand name in their display URL, will they receive full commission?
If publishers use your brand name in their paid search title and description, will they receive full commission?
If publishers add your brand name into their negative keyword list, will they receive full commission?This is encouraged to help avoid accidental brand bidding conflicts and maintain program compliance.
If publishers display their ads when your brand name or variations of your brand name are entered as search keywords, will they receive full commission? (e.g. vodafone, voda fone)
If publishers display their ads when misspellings of your brand name are entered as search keywords will they receive full commission? (e.g. vodofone)
If publishers display their ads when your brand name and another word are entered as search keywords, will they receive full commission? (e.g. Vodafone Mobile)
Do you have a restricted group of publishers who can earn commission on sales generated by brand related terms?
For any agreed publisher paid search activity, will publishers be paid for sales generated from the following search engines?
GoogleMust comply with all PPC brand restrictions.
YahooMust comply with all PPC brand restrictions.
BingMust comply with all PPC brand restrictions.
OtherMust comply with all PPC brand restrictions.
Are there any specific search terms (keywords) where sales from publisher PPC ads will not be eligible to earn commission
If publishers place shopping ads on a search engine and link directly to your website, are they eligible to receive full commission?
If publishers place shopping ads on a search engine such as a Comparison Shopping Service (CSS), does this activity need to be tracked in a separate specific publisher account?