As a publisher, you are obliged to make it clear for consumers when your content contains advertising material. As an approved Awin Publisher you have agreed to follow local laws and standards as stipulated in section 9.2.4 and 9.2.5 of the publisher terms and conditions.
Recommendations listed by other industry sources within the Nordic region include the following:
- You should make it clear in the top of your post (blog or social media) that the post includes advertisement
- You may choose to use different fonts in order to highlight that the post includes advertisement
- You may choose to use a specific background formatting in order to highlight a post including advertisement
We strongly urge you to read up on this topic to make sure that you are following the latest laws and standards as it is your responsibility to adhere to them. Below you can find websites with more information:
SEM
SEM til din egen hjemmeside er tilladt. Men det er ikke tilladt at booke søgeordet 'Blue Tomato "eller andre alternative stavemåder. Designee må navnet ikke vises i display-URL, i annoncens overskrift eller i annonceteksten. Et direkte link til hjemmesiden af Blue Tomato er også forbudt.
Overtrædelser
Enhver overtrædelse af de nævnte regler kan føre til en hurtig og øjeblikkelig udelukkelse fra vores affiliate program og annullering af alle ventende salg.
https://www.blue-tomato.com/da-DK/info/Vilkar+og+betingelser-0000010Q/
