Approved Logo Usage
Scribendi’s logo consists of two elements:
These have been proportionally fine-tuned and must not be altered, stretched, re-positioned, or recreated.
Logomark Usage
The Scribendi logomark may be used on its own when space is limited, but should always remain clear and legible.
Mono-Color Logo Rules
If only one ink/color is available (e.g., print constraints), the logo must follow these conventions:
Use the light logo on a dark background
Use the dark logo on a light background
Alternative Backgrounds
Approved alternative color combinations may be used to ensure contrast and readability on non-standard backgrounds.
Clear Space Requirements
The Scribendi logo must always have clear space on all sides to maintain visibility and impact.
Minimum clear space: 0.75X on all sides
Minimum Size Requirements
To avoid legibility issues, do not reduce the Scribendi logo below the following recommended pixel widths:
134px (full logo)
40px (small-use version)
Brand Color Palette (Digital)
Publishers should use Scribendi’s primary palette when designing placements, banners, or custom creatives.
Primary:
#1D4ED8 (Blue)
#FFFFFF (White)
#464D5D
#1E2128
Supporting shades:
Blues: #EFF6FF, #DBEAFE, #ACCCEF, #3B82F6
Greys: #F3F4F6, #A2AAB9, #6D7992, #464D5D
Photo Background Usage
Scribendi’s logo may be placed over photography as long as:
contrast is strong
legibility is maintained
mono-color versions are used when needed
✅ Do
Use official logo files from Awin
Keep the logo proportions unchanged
Maintain clear space around the logo
Ensure strong contrast on backgrounds
❌ Don’t
Stretch, rotate, skew, or redraw the logo
Change logo colors outside approved mono-color use
Place the logo on cluttered backgrounds
Shrink the logo below minimum sizes
