| Do you de-duplicate publisher sales against any other online advertising channels? |  |  | To avoid double commission payouts when another paid channel drove the sale. |
| PPC Brand | | | Brand bidding is restricted; affiliate sales are de-duped if internal PPC captured the click. |
| PPC Generic |  |  | |
| E-mail Advertising | | | Internal email marketing takes priority; affiliate sales de-duped if internal campaign click occurred. |
| Display Advertising | | | Internal paid display retargeting/branding campaigns take priority. |
| Direct Partnerships | | | Influencer or sponsorship partnerships may override affiliate clickstream. |
| Price Comparison | | | |
| In House Publisher program | | | Any in-house affiliate or ambassador program is prioritized and tracked separately. |
| Other Affiliate Networks | | | Sales attributed to other networks take priority if they own the original click. |
