| If publishers promote you via PPC, will they be entitled to full commission? |  |  | PPC activity is allowed for generic, non-brand keywords only (e.g., “bare metal servers”, “GPU hosting”, “cloud servers”). Bidding on Cherry Servers brand name, misspellings, or variations is strictly prohibited. |
| If publishers directly link to your website from search engines, will they receive full commission? | | | Allowed if the ad uses generic, non-brand keywords and complies with PPC policy. Direct-to-site linking via brand keywords is prohibited. |
| If publishers use your brand name in their display URL, will they receive full commission? |  |  | |
| If publishers use your brand name in their paid search title and description, will they receive full commission? | | | |
| If publishers add your brand name into their negative keyword list, will they receive full commission? | | | Adding “Cherry Servers” and related brand terms as negative keywords is required. |
| If publishers display their ads when your brand name or variations of your brand name are entered as search keywords, will they receive full commission? (e.g. vodafone, voda fone) | | | |
| If publishers display their ads when misspellings of your brand name are entered as search keywords will they receive full commission? (e.g. vodofone) | | | |
| If publishers display their ads when your brand name and another word are entered as search keywords, will they receive full commission? (e.g. Vodafone Mobile) | | | |
| Do you have a restricted group of publishers who can earn commission on sales generated by brand related terms? | | |
| For any agreed publisher paid search activity, will publishers be paid for sales generated from the following search engines? | | |
| Google | | | Must follow Cherry Servers PPC policy. No brand bidding. |
| Yahoo | | | |
| Bing | | | Allowed for generic keywords only. |
| Other | | | |
| Are there any specific search terms (keywords) where sales from publisher PPC ads will not be eligible to earn commission | | | “Cherry Servers”, “CherryServers”, “Cherry Server”, “Cherry Hosting”, “Cherry Cloud”, “Cherry VPS”, “Cherry GPU”, “Cherry Bare Metal”, and any misspellings, brand + keyword combinations, or domain variations (e.g., cheryservers.com, cherryserver.net). |
| If publishers place shopping ads on a search engine and link directly to your website, are they eligible to receive full commission? | | |
| If publishers place shopping ads on a search engine such as a Comparison Shopping Service (CSS), does this activity need to be tracked in a separate specific publisher account? | | | |
