No use of brand terms in PPC
- Affiliates may not use “Furls,” “Furls Crochet,” or any variation in:
- Paid search keywords
- Ad copy (titles or descriptions)
- Display URLs
- Shopping ads
This includes misspellings, close variations, and brand + keyword combinations (e.g., “Furls hooks,” “Furls discounts”).
No unauthorized use of brand assets
- Affiliates may not use our logos, banners, images, or videos as if they were their own.
- Any use of our creative assets must clearly credit Furls and not mislead customers into thinking they are buying directly from Furls unless that’s explicitly stated.
No misleading branding
- Affiliates must not create the appearance that they are Furls Crochet or officially represent our company.
- This includes impersonation, copying our site’s look and feel, or creating confusion about source or ownership.
Maintain brand integrity
-Affiliates may not promote our products in connection with:
- Sexually explicit content
- Discriminatory, unlawful, or violent material
- Illegal activity or spam tactics
