| Do you de-duplicate publisher sales against any other online advertising channels? |  |  | We de-duplicate across specified channels to ensure commissions are paid only for incremental, content-driven traffic. |
| PPC Brand | | | Sales generated from paid search campaigns on our brand terms (e.g., “100 Senses”) are not commissionable. This protects our brand equity and prevents double-paying for customers already seeking us directly. |
| PPC Generic | | | Sales generated from our paid search campaigns on generic terms (e.g., “luxury bath soak”) are not commissionable. This ensures affiliates only earn commission for incremental traffic, not overlap with our advertising spend. |
| E-mail Advertising | | | Sales attributed to our owned email marketing (e.g., newsletters, Klaviyo flows) are not commissionable. Affiliates may not claim credit for traffic generated by our direct customer communications. |
| Display Advertising | | | Sales attributed to our display and retargeting campaigns (e.g., Meta, Google Display Network) are not commissionable. This ensures affiliate traffic is incremental and not overlapping with our ad spend.
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| Direct Partnerships | | | We work with selected premium media partners through AWIN, and these partnerships remain commissionable within the network. De-duplication applies only to partnerships managed outside of AWIN to ensure commissions are not duplicated across channels. |
| Price Comparison |  |  | |
| In House Publisher program | | | |
| Other Affiliate Networks | | | |
