| What promotional types of publishers are allowed to work on your program? |
| Cashback |  |  | |
| Content |  |  | |
| Coupon Code | | | |
| E-mail | | | yes - case by case |
| Loyalty | | | |
| Search | | | |
| Behavioural Retargeting | | | |
| Media Brokers | | | |
| Are there any other restrictions that publishers need to consider? For example promoting adult content or age-restricted products. | | | Brand must be presented in a refined luxury context.
No discount language or promotional pricing.
No bidding on Callas Milano brand terms.
No adult, gambling, political, or sensational content.
Only official brand imagery may be used. |
