Our mission is to create thoughtful products that capture the human experience and encourage expression & dialogue.
Embrace the moment. Capture the season. Treasure forever.
BRAND PERSONALITY
• Intentional. We are thoughtful. We make intentional and thoughtful decisions that lead with love and honesty.
• Empathetic. We're all different. We want to embrace our differences with a backbone of empathy.
• Expressive. We are storytellers. We express our creativity through the moments we document, big and small.
• Resilient. We know life isn't perfect. We build resiliency through our writing, which helps us navigate challenging times.
• Loved. We love and are loved. As humans, we need love. We celebrate love and we aim to spread stories of love.
• Curious. We are seekers. We are on a journey of lifelong learning about ourselves and our partners, families, friends, and neighbors.
BRAND THEMES
relationship wellness
purpose-filled living
health & happiness
timeless products
going deeper
COLOR PALETTE
Primary:
• Dark Grey (#1f2021)
• Cream (#f8f8f4)
• Warm Grey (#d5d2cb)
• Gold (#ae976e)
Secondary:
• #be9f92
• #c4b9b4
• #c8a18a
• #5c6c79
• #a8a794
Please explore the Awin Documents tab for approved brand logos, images, and creative. If you need additional creative you can reach out to hello@seasonjournals.com. Thank you!
