| Do you de-duplicate publisher sales against any other online advertising channels? |  |  | |
| PPC Brand | | | Brand PPC campaigns are reserved for WJD Exclusives only. If a customer clicks both a brand PPC ad and an affiliate link, the brand PPC takes priority. |
| PPC Generic |  |  | |
| E-mail Advertising | | | WJD Exclusives’ in-house email campaigns take priority. Affiliates may not override these. |
| Display Advertising | | | WJD Exclusives’ in-house display/retargeting takes priority to avoid double spend. |
| Direct Partnerships | | | Direct influencer/celebrity contracts take priority if overlapping with AWIN affiliates. |
| Price Comparison | | | |
| In House Publisher program | | | Internal publisher arrangements (outside AWIN) take priority. |
| Other Affiliate Networks | | | Prevents double commissions across multiple networks. |
