Influencers & Social Media
As an affiliate, you are required to make it clear to consumers when your content contains advertising. As an approved Awin affiliate, you have agreed to comply with local laws and standards set out in Sections 9.2.4 and 9.2.5 of our Terms .
Recommendations from other industry sources for online marketing in the Nordics include the following:
• You should make it clear at the beginning of your post (blog or social media) that the post contains advertising
• You can choose to use different fonts to further clarify that the post contains advertising
• You can choose to use a specific background formatting to further make it clear that the post contains advertising
We encourage you to read up on this topic to ensure you are in compliance with current laws and standards as it is your responsibility as an affiliate to comply with them. Below you will find websites with more information:
CSS Publishers
Please be advised, CSS Google Shopping/Bing Shopping activity can only be run with specific written permission from the advertiser or the Awin account manager. If it is run without this permission, any sales tracked might be rejected. CSS (Google shopping/Bing Shopping) activity with brand bidding on "OBH Nordica" or misspelling of its name is forbidden.
SEM is not allowed!
