✅ Greenleaf Linens Affiliate Branding Guidelines
Brand Name: Greenleaf Linens
Tagline (optional): Earth’s Comfiest Bedding
🎨 Brand Colors
Use these consistently in all visuals to reflect our sustainable luxury ethos:
Primary Green: #66A246
Deep Charcoal: #111117
White: #FFFFFF
Accent Neutrals: Soft beige, off-white, light sage (optional, subtle use)
✍️ Fonts & Typography
Headlines: Helvetica Neue Bold or similar clean sans-serif
Body Text: Helvetica Neue Regular or Open Sans
Maintain generous spacing and minimalist alignment for a breathable, calm aesthetic.
📸 Visual Style
Lighting: Natural, soft, minimal shadows
Mood: Calming, luxurious, sustainable
Props: Minimalist styling — ceramic mugs, books, plants, and wood tones work well
Textures: Highlight bamboo softness, silk sheen, organic fabrics
📦 Product Photography Notes
Sheets should appear wrinkle-free, smooth, and plush
Sleep masks should be styled in gift boxes or on bedside tables
Showcase eco-friendly packaging — no plastic, all compostable
✅ Do:
Emphasize luxury, comfort, and sustainability
Use our brand name Greenleaf Linens (always capitalize)
Position our bamboo bedding as cooling, hypoallergenic, and eco-conscious
🚫 Do Not:
Use plastic packaging visuals
Mention discounts that are not approved or current
Overcrowd visuals or use overly bright/neon colors
📢 Key Messaging for Affiliates
OEKO-TEX® certified 100% organic bamboo sheets
Premium 100% Mulberry silk sleep masks
Zero plastic. Fully sustainable packaging
Perfect for gifting or personal indulgence
1% for the Planet member — we plant trees with every order
