Once Upon a Tee

Once Upon a Tee is a pop-culture apparel brand built around original, artist-designed work and limited-time releases. We ask that all partners represent the brand accurately and respectfully.

Brand Usage

Publishers may:

• Use the Once Upon a Tee name to describe or reference the brand in editorial, social, or content-based promotion
• Use approved logos, product images, and creative assets provided through AWIN or our website
• Share product imagery in the context of reviews, features, or community content

Publishers may not:

• Present themselves as the official Once Upon a Tee website or brand representative
• Use misleading language implying exclusivity, ownership, or official partnership
• Alter logos, trademarks, or brand assets without approval

Paid Advertising & Impersonation

The following are not permitted:

• Use of the Once Upon a Tee brand name (or variations/misspellings) in paid search ads
• Use of the brand name in display URLs, ad titles, or ad copy
• Brand impersonation, look-alike domains, or “official” style messaging

Content & Messaging Expectations

Once Upon a Tee performs best with partners who:

• Create original, value-adding content
• Promote the brand in a way that aligns with pop culture, fandoms, and artist-driven communities
• Communicate honestly with their audience
• We reserve the right to request changes or remove partners whose branding or messaging does not align with the brand experience.

Final Note

Our goal is to work with partners who help introduce new fans to Once Upon a Tee while supporting independent artists and creative culture.

If you have questions about brand usage or would like approved assets, please reach out through the AWIN platform.