The following Programme restrictions apply to all affiliates joining the Fortis affiliate program:
- Affiliates are not permitted to purchase, own or bid on any domain names with the word ‘Fortis’ or misspellings of ‘My protein’ in the URL. For example, www.Fortis.com.
- Affiliates must not include Fortis Brand Terms, or misspelt variations of the same, in the sub-domain of their website’s URL. For example, http://Fortis.affiliate.com.
- Affiliates may use correctly spelt Fortis Brand Terms after the domain of their website’s URL. For example, http://www.affiliate.com/Fortis.
- Affiliates are not allowed to register the brand Fortis or any variation of it on any social media platform. This includes and does not limit to brand + generic word or sentence as well generic word or sentence + brand. Any attempt to register such social media accounts will be a direct breach of the Awin terms and conditions, in particular section 7. Intellectual Property Rights of the Awin code of conduct.
- Affiliates must not post on any official Fortis social media platform in order to attempt to drive visitors to their webpage. Fortis social media platforms include but are not limited to Facebook, Twitter, Instagram, TikTok and YouTube.
- Direct linking to Fortis websites from paid social media is prohibited.
Any affiliates, subnetworks and/or affiliates of subnetworks who do not abide by these rules risk having their commissions set to zero and possible suspension.
PPC Policy
Commissions will not be paid where there is evidence of any paid search activity on brand terms without prior authorisation. This includes permutations, misspellings and broad matches containing brand terms (generic is fine).
PPC bidding restrictions also apply on Google Shopping/CSS (Comparison Shopping Service). We request the brand keywords stated below to be excluded from all CSS activity.
Restrictions include, but are not limited to the following:
- Fortis
- Fortis.com
- www.Fortis.com
- Fortis vouchers
- Fortis.com Vouchers
- Fortis codes
- Fortis Voucher Codes
- Fortis discount codes
- Fortis.com codes
We are happy for affiliates to bid on generic terms, however direct linking is prohibited. Any affiliates who do not abide by these rules do risk having their commissions set to zero and possible suspension.
Discount codes
Fortis encourages affiliates to contact us for exclusive voucher/discount codes and additional incentives.
Affiliates may only promote codes that are provided through the Fortis affiliate programme (either through our account or directly from Fortis’s Affiliate Manager).
Fortis reserves the right to withhold payment of commission if unauthorised voucher codes are used in an affiliate sale. We appreciate that consumers may use voucher codes that they have found via a site other than that which is awarded the sale and this will be investigated before decisions on commission payment are made. Any affiliate found to be displaying unauthorised codes may also have their commission set to zero until the code(s) are removed.
Where voucher codes are issued with an expiry date this should be clearly displayed, and codes should be removed or explicitly marked as expired after this due date unless you are advised otherwise. Any affiliates displaying expired codes without marking them as being expired may be suspended from the programme.
Affiliates cannot use their personal or any other Fortis referral codes to provide first time customers with discount off their first order.
Cookieless Vouchercode Tracking
Fortis uses cookie-less voucher tracking for some of our influencer partners. This means that the transaction is always attributed to the publisher who is given the exclusive voucher. When the voucher is used, transactions will be tracked regardless of whether a click has happened or not. Please speak to your account contact for more information.
Social Content Creators
Awin has a one-page website - Paid for Advertising - which explains how free content can have a commercial relationship attached to it. This can be linked to by any affiliate in order to make your readers aware of how affiliate links work. If you have any questions on this please speak to your account contact. More information here: https://www.awin.com/gb/news-and-events/industry-news/affiliate-links-on-instagram-stories.
Validation Policy
Fortis validate in-line with their returns policy which is 28 days with a look back window 31 days.
Any queries may be addressed to the network or the Fortis affiliate program.
