| What promotional types of publishers are allowed to work on your program? |
| Cashback |  |  | Allowed, but may be monitored for compliance with program rules. |
| Content |  |  | |
| Coupon Code |  |  | |
| E-mail |  |  | |
| Loyalty |  |  | |
| Search |  |  | |
| Behavioural Retargeting |  |  | Must be pre-approved and follow brand safety and privacy guidelines. |
| Media Brokers |  |  | Permitted only with pre-approval and transparent media placement strategies. |
| Are there any other restrictions that publishers need to consider? For example promoting adult content or age-restricted products. |  |  | Affiliates may not promote adult content, gambling, tobacco, or any age-restricted or non-brand-safe content. |