Help for Heroes gives practical, direct support to our wounded, injured and sick military personnel…for life. The Help for Heroes online shop sells branded clothing, gifts and accessories and all the profits from this operation are gifted to the charity.


Attribution Period (Cookie Length)

30 Days


We hope you can join our programme to help us generate profits for this amazing charity.

The benefits of joining:

  • 10% commission on sales (excluding VAT, P&P and returns)
  • Good site conversion rates due to a strong brand recognition and support
  • Average order value of over £30
  • Dedicated affiliate team

Intellectual Property Rights
Affiliates must respect the intellectual property rights of Help for Heroes and Help for Heroes Trading Limited. These rights include trademarks, copyright and related rights, trade names and domain names, right to goodwill or to use in passing off and rights in confidential information. If an affiliate infringes these rights, we may remove them from the programme and may retain any commission that would otherwise be due to the affiliates.
Help for Heroes Trading Limited require clearance on draft proofs of any copy that is to appear in any online or offline communications.
Anyone found infringing on these terms will be contacted by the Help for Heroes Trading Limited Affiliate Team. Please note anyone found contravening the TC’s may have their commission declined and face suspension from the programme. In extreme circumstances Help for Heroes Trading Limited reserve the right to immediately suspend any affiliates found contravening these terms and conditions, declining any commission accrued from activity.
For more information, or further clarification on whether your activity would contravene any of the above Terms and Condition please contact the Affiliate Team.  

Domain Name Infringement
Using the Help for Heroes brand name, brand misspellings or similar variations in any domain names is strictly prohibited.

We do not allow Help for Heroes Trading Limited affiliates to own any misspelling of a Help for Heroes URL. Affiliates are not allowed to conduct any form of typo squatting.
Help for Heroes Trading Limited will decline commission and remove affiliates who ignore these guidelines.