boohooMAN is fashions best kept secret in menswear. Focusing on clothing, footwear and accessories, like it's sister site there is an emphasis on choice, with new styles dropping every week. Combining cutting edge design with an affordable price tag.

Primary Region

United Kingdom


Terms and Conditions

Voucher Code Affiliates

All voucher code affiliates are expected to adhere to the below:

In light of the recent developments regarding promotion of voucher codes on affiliate sites, boohooMAN asks that affiliates adhere to the new guidelines from the Internet Advertising Bureau Affiliate Marketing Council (IAB AMC). Therefore, the terms & conditions of this affiliate programme have been set to reflect these guidelines:

1. Using "Click to Reveal" when there is no valid or current code present is not permitted for affiliate publishers using "Click to Reveal" to show any deals / offers / sales instead of vouchers.

2. Voucher code affiliate publishers must clearly detail the voucher offer that will be revealed by the click.

3. A valid code or promotion is defined as a code that has been legitimately issued by boohooMAN for use by affiliates and not a code that has been issued to consumers direct. This code or promotion will have an activation date and where necessary a deactivation date.

4. Voucher code directories must contain clear categorisation and separation between deals / offers / sales and discount codes.

5. Affiliate Window check all sales made through the affiliate programme; where a promotion code is used, and the offer has not been communicated to affiliates to use, commission will be disqualified.


Affiliates may not alter any of the creative or text links available through the Affiliate Window interface. Affiliates are also requested not to hardcode banners into their sites, so updates made to those through Affiliate Window may take immediate effect.

Anyone found infringing on these terms will receive a warning and may have commissions reversed. We reserve the right to withhold commission during this time. Continuous infringement of these terms will result in suspension.

Bespoke creative can be supplied on request please get in touch with for further help.

Site Scraping

Affiliates are not permitted to scrape the website for information.


Affiliates may not put the boohooMAN website into frames or use masked URLs.

Product Feed

The boohooMAN data feed with up-to-the-minute pricing information will be refreshed each day.

Affiliates are requested to make every effort to maintain boohooMAN’s most current pricing information in their promotions.

Full Terms & Conditions

Please note that failure to comply with these terms and conditions could result in your relationship being terminated and any commissions earned being reversed.

1. Pay Per Click search activity

Affiliates are not permitted to carry out any PPC search activity directing traffic to boohooMAN Uk except by special arrangement.

Affiliates generating traffic to their own sites must also abide by the following rules.

a. Using the boohooMAN or boohoo brand term in the sub folder of the display URL (eg – Not Allowed

b. Using the boohooMAN or boohoo brand term in the sub domain of the display URL (eg – Not Allowed

c. Using the boohooMAN or boohoo brand or a misspelling of the boohoo brand in the display URL (eg or ( – Not Allowed

d. Using the boohooMAN or boohoo brand in the ad title – Not Allowed

e. Using the boohooMAN or boohoo brand in the ad text – Allowed

f. Bid on the brand term “boohooMAN” or “boohoo” – Not Allowed

g. Bid on misspellings or extensions of the brand (eg “BoohooMANss, SBoohoo, Boohool, Boohoo UK,”) – Not Allowed

h. Bid on boohooMAN or boohoo brand + generic terms (eg “Boohooman Shoes”) - Not Allowed

i. Bid on the advertisers URL www. – Not Allowed

j. Show adverts on competitors’ brands – Not Allowed

k. Please note affiliates are NOT allowed to bid on any variations of the brand name boohooMAN or boohoo. Bidding on any brand sold on boohooMAN is also not allowed

l. BoohooMAN, boohoo and common misspelling should be added as negative terms to all affiliate paid search campaigns.

2. Discount code / voucher code websites

As standard all voucher code use needs to comply with the official IAB guidelines which can be found here: 

a. Publishers may only use discount codes which have been supplied to them by Affiliate Window on behalf of BoohooMAN. Please apply to Affiliate Window to obtain authorised codes for the BoohooMAN programme.

b. Publishers must not display made up / invented discount codes on their site(s) or display discount codes that were intended for use in other channels or for other online publishers.

c. Under no circumstances are publishers allowed to surreptitiously use i-frames to set Affiliate Window cookies onto a user’s computer.

d. Discount code publishers with websites that encourage users to “click here to reveal offer / code” thus setting an Affiliate Window cookie can only use this function if a voucher code exists for the boohooMAN programme. If there is no voucher code available for the boohooMAN programme publishers must not use this method, as it leads to a poor user experience for potential boohooMAN customers and can cause customer service issues.

e. If a discount code has been issued to publishers and it has an expiry date the publisher must clearly display on its website(s) the expiry date of this discount so that the user can decide whether they want to go ahead and click the publisher’s link.

f. If publishers wish to maintain expired discount codes on their sites for search engine optimisation reasons, they must display clear notification to the user that the discount has expired. This notification must be located right next to the expired discount code. The font size must be no smaller than the site(s) body text and the colour used must contrast clearly with the background It is not acceptable for the notification to be displayed a significant distance from the expired code.

4. Email Marketing

a. All email marketing must be signed off by boohooMAN and the account management team.

5. Linking

a. Publishers are allowed to deeplink to a chosen offer or category on the boohooMAN site.

Affiliate Approvals

All affiliate sites are audited on sign up to ensure any brand compliance issue that may exist are met. Any affiliates without a working URL will be rejected.


All commissions will be validated on a 35 day period and reserves the right to claim back commission on all returned goods.