Branding Guidelines
To maintain a consistent and premium brand image, all partners must follow the guidelines below when promoting Anygolds.
Brand Positioning
Anygolds is a New York-based fine jewelry brand specializing in 14K solid gold pieces designed for everyday wear. Our products are not gold-plated or gold-filled.
Do’s
• Clearly state “14K solid gold” when referencing materials
• Maintain a clean, elevated, and modern presentation
• Use accurate product names and descriptions
• Link directly to official Anygolds product pages
Don’ts
• Do not describe products as “gold plated,” “gold filled,” or similar
• Do not position the brand as “cheap” or “low-cost jewelry”
• Do not use misleading discounts or pricing claims
• Do not modify product images in a way that misrepresents the item
Paid Search & Brand Use
• Bidding on “Anygolds” or any brand-related keywords is not permitted
• Use of the brand name in paid ads, domains, or display URLs is prohibited without prior approval
Content & Placement
We partner with creators and platforms that align with our aesthetic and brand values. Content must be appropriate, brand-safe, and relevant to fashion, jewelry, or lifestyle.
We reserve the right to request edits or remove partnerships that do not align with our brand standards.
