VITL is on a mission to change the way people think about nutrition. Our approach is to cut through the clutter and confusion by simplifying products and educating consumers to live healthier, happier lives.

Primary Region

United Kingdom


Attribution Period (Cookie Length)

30 Days

Terms and Conditions
All commissions offered are on UK deliveries only. For full T&Cs please visit

Affiliates are only to use the discount codes that are made available via Affiliate Window.


Discount codes

Vitl encourages affiliates to contact us for exclusive voucher/discount codes and additional incentives.

Affiliates may only promote codes that are provided through the Vitl affiliate program (either through our account or directly from Vitl's Affiliate Manager).

Vitl reserves the right to withhold payment of the commission if unauthorised voucher codes are used in an affiliate sale. We appreciate that consumers may use voucher codes that they have found via a site other than that which is awarded the sale and this will be investigated before decisions on commission payment are made. Any affiliate found to be displaying unauthorised codes may also have their commission set to zero until the code(s) are removed.

Where voucher codes are issued with an expiry date this should be clearly displayed, and codes should be removed or explicitly marked as expired after this due date unless you are advised otherwise. Any affiliates displaying expired codes without marking them as being expired may be suspended from the program.

PPC & Voucher CodePolicy

Please see our Terms & Documents Tab for full details on our PPC Policy and Voucher Code Policy

Affiliates are required to refrain from registering or bidding on our brand terms, or misspellings, on all search engine or like services. These terms include, but are not limited to:

“VITL” "" "" “Reinventing daily nutrition” “monthly nutrition pack” "VITL promo code" "VITL discount" VITL promotion code" "VITL discount code"

Domain Restrictions
VITL operate a closed PPC group of affiliates. Affiliates may not use any domain owned by VITL for PPC linking without express written permission. This includes but is not limited to

Affiliates wishing to promote VITL through search engine marketing via a landing page should first contact the account management team to discuss this. PPC affiliates applying to the VITL program without first discussing their promotion may find that their application is declined.

Affiliates are asked not to register domains which are similar or misspellings of the VITL brand. Any activity of this kind on the campaign will result in commissions being declined.

Affiliates may not put the VITL website into frames or use masked URLs.

Cashback Websites
Cashback cannot be redeemed in conjunction with any other VITL offer (offline or online). Any users that click through from a cashback website to the VITL website will be entitled to the offer stated on the cashback website. Users who click through from a cashback site and enter a promotional code associated with a different promotion will not be entitled to cash back.

Voucher Code Sites & Use Of Voucher Codes
Any promotional and incentive offers and codes must be authorised through Affiliate Window. Use of unauthorised codes will result in non-payment of commission. Affiliate Window will be closely monitoring all voucher codes used in affiliate sales.

Affiliates found promoting unauthorised codes face immediate suspension from the program.

Affiliates may not alter any of the creative or text links available through the Affiliate Window interface.

Affiliates are also requested not to hardcode banners into their sites, so updates made to those available through Affiliate Window may take immediate effect.

In applying for VITL program you are agreeing to the above terms and conditions.

Anyone found infringing on these terms will be immediately warned and may have commissions reversed. We reserve the right to withhold commission during this time. Reactivation of your account will be decided on a case by case basis.

Coupon codes

What Types of Codes Affiliates Can Post — affiliates are only allowed to post coupon codes distributed through the affiliate channel; Affiliates may not use misleading text on affiliate links, buttons or images to imply that anything besides currently authorized deals to the specific affiliate;

  • Distribution of Coupon Codes — the codes can only be posted on the approved affiliate website;
  • Responsibilities Regarding Expired Codes — VITL will ensure to provide valid coupon codes with expiration dates (if applies). Affiliates must take all expired codes down.

  • Responsibility for User-Generated Content — affiliate bears responsibility for removing any unauthorized or user-submitted codes.

  • Penalties for Violations — the merchant keeps the right to suspend any affiliate who does not follow the program's policy, uses fake or expired coupon codes.

For queries about the program, please contact: