Affiliates must present the Late Sunday Afternoon brand in a way that reflects our values of quality, craftsmanship, and intentional living.
Logo & Imagery
Only use approved logos and product images provided in the affiliate asset library.
Do not alter logo colors, proportions, or fonts.
Do not crop or edit product imagery in a way that distorts or misrepresents the product.
Messaging & Tone
Our tone is warm, soulful, authentic and intentional. We focus on storytelling over hard selling.
Approved brand phrases include: “Every scarf is knotted and blessed with Love, Happiness, Adventure, and Mystery” and “Handmade in Venice, California using vintage and deadstock fabrics.”
Do not use language that implies products are “cheap,” “mass-produced,” or “knock-offs.”
Product Representation
Always use the correct product names and descriptions as listed on our website.
Pricing must reflect current website pricing unless a pre-approved promotion is in place.
Prohibited Uses
Do not create social media pages, websites, or domains that could be mistaken for official Late Sunday Afternoon channels.
Do not use our brand name in PPC ads without written approval.
Do not use imagery or text in a way that misleads customers about product origin or quality.
Questions or Clarifications
Affiliates are encouraged to contact us for updated creative assets, seasonal promotions, or copy suggestions to ensure alignment with our brand story.
