The proper spelling of our brand is bareLUXE — lowercase “b” followed by uppercase “LUXE.” When referring to the company in full, use bareLUXE Skincare.
Our primary brand colors are: White (#FFFFFF), Teal (#008DAE), and Purple (#633C9B)
Do not create your own bareLUXE logos, icons, or product images, and do not use any outdated or low-resolution images.
Do not use the brand name in misleading ways, such as suggesting ownership, impersonation, or unauthorized claims.
Do not make unapproved medical or therapeutic claims about our products.
Tone of Voice
Our brand tone is warm, inclusive, expert, and uplifting. We aim to educate and inspire without fear-based marketing or exaggerated claims.
