| If publishers promote you via PPC, will they be entitled to full commission? |  |  | Bid on generic terms only through PPC |
| If publishers directly link to your website from search engines, will they receive full commission? |  |  | |
| If publishers use your brand name in their display URL, will they receive full commission? |  |  | |
| If publishers use your brand name in their paid search title and description, will they receive full commission? |  |  | |
| If publishers add your brand name into their negative keyword list, will they receive full commission? |  |  | |
| If publishers display their ads when your brand name or variations of your brand name are entered as search keywords, will they receive full commission? (e.g. vodafone, voda fone) |  |  | |
| If publishers display their ads when misspellings of your brand name are entered as search keywords will they receive full commission? (e.g. vodofone) |  |  | |
| If publishers display their ads when your brand name and another word are entered as search keywords, will they receive full commission? (e.g. Vodafone Mobile) |  |  | |
| Do you have a restricted group of publishers who can earn commission on sales generated by brand related terms? |  |  |
| For any agreed publisher paid search activity, will publishers be paid for sales generated from the following search engines? |  |  |
| Google |  |  | Bid on generic terms only through PPC |
| Yahoo |  |  | Bid on generic terms only through PPC |
| Bing |  |  | Bid on generic terms only through PPC |
| Other |  |  | Bid on generic terms only through PPC |
| Are there any specific search terms (keywords) where sales from publisher PPC ads will not be eligible to earn commission |  |  | An affiliate cannot; Bid on any keyword phrase containing the word HJ hall or any misspellings of HJ Hall. Bid using the HJ Hall URL or any misspells of this. Buy, own or bid on any domain names with the word HJ Hall or misspellings in the URL |
| If publishers place shopping ads on a search engine and link directly to your website, are they eligible to receive full commission? |  |  |
| If publishers place shopping ads on a search engine such as a Comparison Shopping Service (CSS), does this activity need to be tracked in a separate specific publisher account? |  |  | |