The Lauren’s Hope brand standards is the definitive usage guide for all visual and verbal brand elements used to communicate with our stakeholders.
This Brand Standards guide summarizes some of the basic guidelines and proper application to ensure the correct and consistent use of the brand identity system. In addition to the logo, typography, color palette and other visual elements, specific directions are included to help strategically manage the visual communication materials. By effectively and consistently implementing the brand identity system, we protect the equity of the Lauren’s Hope brand and support its positioning.
