General Guidelines
Discount codes Policy
We encourage affiliates to contact us for exclusive voucher/discount codes and additional incentives.
Affiliates may only promote codes that are provided through the affiliate programme (either through our account or directly from the Affiliate Manager).
We reserve the right to withhold payment of commission if unauthorised voucher codes are used in an affiliate sale. We appreciate that consumers may use voucher codes that they have found via a site other than that which is awarded the sale and this will be investigated before decisions on commission payment are made. Any affiliate found to be displaying unauthorised codes may also have their commission set to zero until the code(s) are removed.
We will also immediately remove any codes that are leaked to voucher sites, cashback sites or similar sites that may cannibalise other activity. If you feel a code has been leaked without your approval, please let us know and we will work with you to provide an updated code.
Where voucher codes are issued with an expiry date this should be clearly displayed, and codes should be removed or explicitly marked as expired after this date unless you are advised otherwise. Any affiliates displaying expired codes without marking them as being expired may be suspended from the programme. Please also ensure that you observe the IAB voucher code best practice guidelines.
Affiliate PPC Guidelines
We do not allow our affiliate partners to bid on any PPC terms related to our brand or hormone and fertility testing as part of this affiliate partnership. If evidence of this is found we reserve the right to remove the partner in question from our program.
Domain Names / URLs
Purchasing or operating any domain name which is confusingly similar to our brand name, its misspellings or similar variations is prohibited.
Affiliates are not permitted to use our brands (including variations and/or misspellings) as a sub domain:
eg:
• Unacceptable : http://hertilityaffiliate.com
• Acceptable : http://affiliate.com/hertility or http://affiliate.com/hertilityhealth
De-duplication Policy
All affiliate sales are de-duplicated against other online advertising channels using a local cookie on the merchant platform. De-duplication channels include :
• PPC Brand
• PPC Generic
• Email Advertising
• Direct Partnerships
• Price Comparison
• Display & retargeting advertising
• Social advertising
