| What promotional types of publisher are allowed to work on your programme? |
| Cashback |  |  | With prior approval |
| Content | | | Must be unique content |
| Discount Code | | | |
| Email | | | Allowed with pre-approved creative. Any changes to the content must be approved. Response within 24hrs. |
| Loyalty | | | With prior approval |
| Search | | | With prior approval |
| Behavioural Retargeting | | | With prior approval |
| Media Brokers | | | |
| Are there any other restrictions that publishers need to consider? For example promoting adult content or age restricted products. | | | Over 18's only. Using images aimed at children is prohibited. No images showing children. |
