| Do you de-duplicate publisher sales against any other online advertising channels? |  |  | Affiliate conversion is rejected if Google Ads click (gclid) or Microsoft Ads click exists in last-click position within 30-min session. Paid-search channel takes precedence. |
| PPC Brand | | | |
| PPC Generic | | | |
| E-mail Advertising | | | House Klaviyo campaigns dedupe affiliates on last-click within 24 h. Applies to all subdomains. |
| Display Advertising | | | Meta/PMAX retargeting overrides affiliate if it is the final click inside 24 h look-back. |
| Direct Partnerships |  |  | |
| Price Comparison | | | Comparison traffic de-duplicates against our Google Shopping feed; affiliate credited only when no PLA click present. |
| In House Publisher program | | | |
| Other Affiliate Networks | | | If OrderID is tracked by multiple networks, credit goes to network with earliest click; AWIN rejects duplicate. |
