| Do you de-duplicate publisher sales against any other online advertising channels? |  |  | |
| PPC Brand |  |  | Sales generated through brand PPC activity are attributed to in-house campaigns and will be de-duplicated against affiliate sales. |
| PPC Generic |  |  | |
| E-mail Advertising |  |  | Display campaigns managed directly by us may take priority over affiliate sales.Orders generated by in-house email campaigns may be de-duplicated against affiliate activity. |
| Display Advertising |  |  | Sales generated via direct partnerships or contracted media placements are de-duplicated. |
| Direct Partnerships |  |  | |
| Price Comparison |  |  | |
| In House Publisher program |  |  | If sales are tracked via our internal publisher programme, they will be de-duplicated against affiliate activity. |
| Other Affiliate Networks |  |  | To avoid double-paying commissions, sales tracked across multiple networks will be de-duplicated, with priority given to the first valid source. |