Do’s and Don’ts for Affiliates:
Do’s:
- Highlight our commitment to slow fashion: Focus on how AALLYN's bags are designed to last and are not subject to fleeting trends.
- Use imagery that reflects timeless style: Show how AALLYN's products can transition seamlessly between various aspects of a customer's life.
- Promote the concept of intentional design: Emphasize that each piece is made thoughtfully, with care and purpose.
- Emphasize quality and longevity: Mention the durability and craftsmanship of our bags, positioning them as an investment in both style and functionality.
- Use brand-approved visuals: Please use approved images and logos provided in your affiliate dashboard to ensure consistency with our brand identity.
Don’ts:
- Avoid using terms like “luxury-inspired”: AALLYN creates its own distinct designs that stand independently.
- Don’t overstate discounts: We value quality over excessive promotions. Focus on the lasting value of our bags, rather than on deep discounts.
- Do not use images of our products in contexts that don’t align with our values: For example, don’t place AALLYN products in an overtly flashy or fast-fashion context.
- Don’t misrepresent our products: Ensure your content clearly reflects AALLYN’s brand and style.
Affiliate Link Guidelines:
Use unique affiliate links: Always use the provided affiliate links to track your commissions.
Place affiliate links naturally: Integrate links within relevant content, ensuring it feels organic and not forced. Examples include within product reviews, style guides, or posts that highlight AALLYN’s values and craftsmanship.
Avoid using affiliate links in paid social ads: Unless you have explicit approval from AALLYN, please refrain from using affiliate links in paid media (Facebook ads, Instagram ads, etc.).
Visual Assets:
Logo: Use the AALLYN logo provided by Awin’s affiliate dashboard.
Product Images: Use approved high-quality images of AALLYN products. Avoid altering or cropping the images unless necessary for context.
Color Palette: AALLYN’s brand colors are neutral, muted tones, with accents of deep, rich hues. Keep backgrounds clean and uncluttered to reflect our minimalist aesthetic.
