1. Brand Name
Always use “Green Herbal Care” in full.
Do not abbreviate (e.g., GHC) in affiliate promotions unless pre-approved.
2. Logo Usage
Use the official logo provided in our affiliate media kit.
Logo must not be distorted, recolored, or placed on low-contrast backgrounds.
Maintain clear space around the logo equal to the height of the “G” in Green.
3. Typography (Preferred Fonts)
Headlines: Montserrat Bold
Body Text: Open Sans Regular
If fonts are unavailable, use similar clean sans-serif fonts.
4. Messaging Guidelines
Emphasize natural, trusted, federally legal hemp & mushroom wellness products.
Key phrases affiliates can use:
“100% Federally Legal Hemp”
“Functional Mushroom Supplements”
“Discreet Shipping Across the U.S.”
Avoid any medical claims (e.g., “cures anxiety” or “treats depression”).
5. Restricted Content
Do not promote to audiences under 21 years old.
Do not associate the brand with illegal drugs, adult content, or unsafe claims.
Compliance with local/state advertising laws is required.
6. Tone of Voice
Friendly, trustworthy, and educational.
Focus on wellness, lifestyle, and quality.
7. Image Use
Use only approved product images from our affiliate portal or official website.
Do not alter product packaging visuals.
