WHSmith
ID | 3017
| Policy Definition | Yes | No | Additional Information |
|---|---|---|---|
| If publishers promote you via PPC, will they be entitled to full commission? |  |  | |
| If publishers directly link to your website from search engines, will they receive full commission? |  |  | |
| If publishers use your brand name in their display URL, will they receive full commission? | | | |
| If publishers use your brand name in their paid search title and description, will they receive full commission? | | | |
| If publishers add your brand name into their negative keyword list, will they receive full commission? | | | |
| If publishers display their ads when your brand name or variations of your brand name are entered as search keywords, will they receive full commission? (e.g. vodafone, voda fone) | | | |
| If publishers display their ads when misspellings of your brand name are entered as search keywords will they receive full commission? (e.g. vodofone) | | | |
| If publishers display their ads when your brand name and another word are entered as search keywords, will they receive full commission? (e.g. Vodafone Mobile) | | | |
| Do you have a restricted group of publishers who can earn commission on sales generated by brand related terms? | | |
|
| For any agreed publisher paid search activity, will publishers be paid for sales generated from the following search engines? | | | |
| | ||
| Yahoo | | | |
| Bing | | | |
| Other | | | |
| Are there any specific search terms (keywords) where sales from publisher PPC ads will not be eligible to earn commission | | | smiths smiths book shop smiths online smiths shop smiths store w h smith w h smiths w h smith w h s w h s online w h s shop w h s store w h smith w h smith book signing w h smith books w h smith bookshop w h smith co uk w h smith online w h smith sho |