Programme Restrictions
Unless explicitly authorised otherwise by Advertiser, the following Programme restrictions apply:
- Affiliates are not permitted to purchase, own or bid on any domain names with the word ‘Advertiser’ or misspellings of ‘Advertiser’ in the URL. For example, www.Advertiser.com.
- Affiliates must not include Advertiser Brand Terms, or misspelt variations of the same, in the sub-domain of their website’s URL. For example, http://Advertiser.affiliate.com.
- Affiliates may use correctly spelt Advertiser Brand Terms after the domain of their website’s URL. For example, http://www.affiliate.com/Advertiser.
- Affiliates are not allowed to register the brand Advertiser or any variation of it on any social media platform. This includes and does not limit to brand + generic word or sentence as well generic word or sentence + brand. Any attempt to register such social media accounts will be a direct breach of the Awin terms and conditions, in particular section 7. Intellectual Property Rights of the Awin code of conduct.
- Affiliates must not post on any official Advertiser social media platform in order to attempt to drive visitors to their webpage. Advertiser social media platforms include Facebook and Twitter.
- Direct linking to Advertiser websites from paid social media is prohibited.
Any affiliates, subnetworks and/or affiliates of subnetworks who do not abide by these rules risk having their commissions set to zero and possible suspension.
Discount codes
Affiliates may only promote codes that are provided through the Advertiser affiliate programme (either through our account or directly from Advertiser’s Affiliate Manager).
Advertiser reserves the right to withhold payment of commission if unauthorised voucher codes are used in an affiliate sale. We appreciate that consumers may use voucher codes that they have found via a site other than that which is awarded the sale and this will be investigated before decisions on commission payment are made. Any affiliate found to be displaying unauthorised codes may also have their commission set to zero until the code(s) are removed.
Where voucher codes are issued with an expiry date this should be clearly displayed, and codes should be removed or explicitly marked as expired after this due date unless you are advised otherwise. Any affiliates displaying expired codes without marking them as being expired may be suspended from the programme. Please also ensure that you observe IAB voucher code best practice guidelines.
De-duplication Policy
All affiliate sales are de-duplicated against other online advertising channels using a local cookie on the merchant platform. De-duplication channels include:
PPC Brand
PPC Generic
Email Advertising
Direct Partnerships
Display & retargeting advertising
Refer a Friend Scheme
