Summary

New York City's premier Broadway ticketing and engagement platform. Established by the Nederlander Organization.

Payments

Attribution Period (Cookie Length)

30 Days

Terms & Conditions

Please read our affiliate terms and conditions carefully before applying to join our program. These terms and conditions are written to ensure the success of our Broadway Direct affiliate program and our valued affiliate partners. It is each affiliate's responsibility to ensure compliance at all times. Thank you for your interest in our program. We look forward to working with you.

DEFINITIONS

As used in the below Terms: (i) "Casai.com" "We", "us", or "our" refers to Broadway Direct. (ii) "You" or "your" refers to the Affiliate (iii) "Our Website" refers to the broadwaydirect.com properties. "Your Website" refers to any Websites that you will link to our Website; "Program" refers to the Casai.com Affiliate Program.

ENROLLMENT

After receiving your application, we will review your Website and notify you of your acceptance or rejection into our Program. Please allow up to 48 hours (Mon-Fri) for your application to be approved. We reserve the right to reject any application; however we encourage you to contact us if you feel we have made an incorrect decision. Please include all websites that you use in your profile as that will help us make a better decision.

LINKING TO OUR WEBSITE

Upon acceptance into the Program, links will be made available to you through the Awin interface. You agree that you will only use linking code without manipulation. Also, please ensure that all domains where you use our link are listed in your affiliate network profile.

You hereby agree that your Website will not in any way copy, resemble, or mirror the look and feel of our Website. You will also not use any means to create the impression that your Website is our Website or any part of our Website including, without limitation, framing of our Website in any manner. Cookie stuffing, pop-ups, and false or misleading links are strictly prohibited. In addition, wherever possible, you will not attempt to mask the referring url information (i.e. the page from where the click is originating). Using redirects to bounce a click off of a domain where the click did not originate in order to give the appearance that it came from that domain is expressly prohibited and is a direct violation of the program. This does not include using "out" redirects from the same domain where the affiliate link is placed.

PPC GUIDELINES

If you are enrolled in our Program and participate in PPC advertising, you must adhere to our PPC Guidelines as follows:

  1. You may not bid on any of our trademarked terms, including any variations or misspellings thereof for search or content based campaigns on Google, Yahoo, Bing, Ask or any other network.

  2. You may not use our trademark terms in sequence with any other keyword.

  3. You may not use our trademarked terms in your ad title, ad copy, display name or as the display url.

If you automate your PPC campaigns, the responsibility is on you to exclude our trademark terms from your program and we strongly suggest you add our trademarked terms as negative keywords. We have a strict no tolerance policy on PPC trademark bidding. We will not enter a discussion about when the violation started and when it stopped; you will forfeit all commissions for a minimum of the past 30 days.

Trademarked & Copyright Terms: Broadway Direct

 

 

DOMAIN NAMES

Use of any of our copyrighted & trademarked terms as part of the domain or sub-domain for your website is strictly prohibited. 

Affiliates MUST NOT register/buy or use domains that users may believe are part of Broadway Direct.

Affiliates may not create websites that may impersonate the Broadway Direct website.

ADVERTISING & PUBLICITY

Affiliates are not allowed to supplant by any means our identity in social media. Affiliate must be easily identified by users in any promotion in social media.

You shall not create, publish, distribute, or permit any written material that makes reference to our Program without first submitting such material to us and receiving our prior written consent. 

If you intend to promote our Program via email campaigns, you must adhere to the following:

  1. Abide by the Privacy and Electronic Communications Regulations of 2003 (Regulations 22 and 23) with respect to our Program.

  2. Email must be sent on your behalf and must not imply that the email is being sent on behalf of Broadway Direct.com

Please ensure you read our Terms & Conditions before you apply for our program. Affiliates violating the above T&C will be rejected from the program.