Brand Guidelines
Affiliates are not permitted to do the following:
- Attempt to look like the official brand
- Use a domain name similar to Holford Direct
- Change the appearance of any logos or brand name
De-Duplication Policy
All sales made via the affiliate channel will be de-duplicated against the other Holford Direct online channels. These include PPC, display and email. Further details are on the de-duplication tab.
Discount Codes
Only discount codes provided to affiliate window are eligible for commission. Any sales made using non approved codes will have their commissions declined.
Email Policy
If you want to send out a solus Holford Direct email, please contact us first so that the creative can be approved prior to going live. No other email activity is permitted under this programme.
PPC Policy
Direct linking, brand bidding and the use of trademarked brand terms is not permitted. Please see the PPC tab for full terms and conditions on the use of PPC. Please refrain from using ‘official’ in any advertisements for Holford Direct products.
Social Media Advertising
Affiliates are not permitted to post on any Holford Direct social media platforms such as Facebook or Twitter with the aim of driving referral traffic to their website.
