Email marketing
Sending commercial communications from Awin is only permitted if the publisher is demonstrably compliant in accordance with Article 11.7 of the Telecommunications Act, ACM guidelines and Awin's rules of conduct. The Awin Code of Conduct must be signed and in the possession of Awin Benelux so that it can be transferred at all times at the request of ACM.
Previews must be submitted for approval through the Email Approval Tool
When submitting a preview, the Publisher indicates that it agrees with Article 11.7 of the Telecommunications Act and that prior consent has been obtained from all email recipients.
The ad may not be sent until the advertiser has approved the preview and sending.
The publisher is responsible for any consequences that are imposed if one is guilty of sending spam or sending a commercial message without the advertiser's permission.
If a mailing is sent without approval from Awin and Grandado UK, the set sales for this particular mailing will be rejected.
Mail parties: Only email addresses that have been obtained via an opt-in and that have been obtained compliant according to the ACM (OPTA) regulations may be used.
In addition to the fact that all communications must be submitted to the advertiser / account manager for approval in advance, the communications must include the date of dispatch, the number of addresses, the sender and the subject line. Approval must be requested for each resend. If this is not the case, the advertiser has the option of rejecting the resulting sales and not reimbursing them.
