BRANDING GUIDELINES
To ensure our logo is presented in its best light across your materials, please find the necessary guidelines for correct usage below. We’re happy for you to use and download our logo as specified, but kindly ensure that these guidelines are followed:
- Primary Logo: Use the official The Big Phone Store logo in its original form without altering colours, proportions, or design elements.
- Clear Space: Maintain adequate clear space around the logo to ensure it stands out. The required clear space should be at least the height of the "B" in "Big."
- Minimum Size: The logo must be no smaller than 50px in height for digital use or 20mm for print to preserve legibility.
- Colour Usage: The logo should be used in its approved colour variations (full colour, black, or white) and must remain clearly visible against the background.
Unacceptable Modifications:
- Do not modify the logo colours.
- Do not distort, stretch, or condense the logo.
- Avoid placing the logo on cluttered or distracting backgrounds.
- Do not rotate, flip, or apply effects like shadows or gradients.
- Logo Placement: Position the logo in a clear, visible area, such as the top-left, bottom-left, or centre, depending on the design layout.
- Logotype Integrity: The logotype must always be shown in its entirety and as specified in the above guidelines. Partial or altered versions are not permitted.
If you require any additional materials or logo formats, please feel free to contact us. We will be happy to assist you.