Affiliate Benefits
- Commission – 8% for content (Editorial - no voucher) and 1.5% for cashback and loyalty and 1% for voucher codes and sub networks
- Cookie Period – 30 days
- Product Feed – yes
- Average Order Value – £500
- Exclusive Content
- Dedicated Affiliate Programme Management
Terms and Conditions
- We don’t work with all voucher sites - it would be worth checking in with us first.
- We don’t allow affiliates to promote Happy Beds’ brand and products via PPC. If this happens, commission will be declined.
- We request that the affiliates refrain from making any SEO efforts regarding our brand and products.
- The affiliates must not create duplicate landing pages featuring our brand and products, resembling our own website pages.
- Happy Beds must approve all text/visual content that promotes the brand on a publisher site otherwise, commission may be declined.
- If the publisher has a platform that allows visitors to leave online reviews and comments, all potential negative comments about the Happy Beds brand must be communicated with us so that we provide the best reply to the visitor comment.
- We must approve in advance the sites, pages, apps, content locations, marketing media etc where Happy Beds' products may be advertised by publishers that we partner with. Otherwise, commission may be declined.
- All product prices and images must match the Happy Beds site and not provide a false representation of the product.
De-Duplication Policy
To ensure that affiliate sales are not attributed to orders that are generated from Happy Beds' own marketing efforts (organic search, paid search, email marketing, etc.), we do not pay commission on any order that came from another channel within the 30 days prior to the order being placed. Voucher code publishers should be aware that only vouchers and promo offers within the AWIN network will be paid commission on.
Other - Traffic Quality, Attribution Integrity & Compliance
Affiliates must aim to drive incremental traffic and sales. Activity designed to capture or overwrite existing demand at the point of conversion is not permitted & will lead to commission changes or termination.
Affiliates are not permitted to deploy any scripts, tags, pixels, or tracking technology on the advertiser’s website without prior written approval. Any previously approved scripts must be disclosed and may be audited or removed at any time.
Affiliates must not engage in any activity that artificially generates clicks or assigns attribution at or near the point of conversion. This includes:
- Auto-triggered or non-user initiated clicks
- Click injection at checkout or post-add-to-basket stages
- Invisible or forced redirects
- Any mechanism designed to overwrite existing tracking cookies
Traffic generated via browser extensions, toolbars, plugins, or similar technologies is strictly prohibited unless explicitly approved in writing.
Affiliates may not deploy on-site overlays, popups, coupon prompts, or similar interventions that appear during the user journey on the advertiser’s website.
Affiliates must not knowingly position themselves to capture last-click attribution for users already in the conversion journey.
Happy Beds reserves the right to decline or reverse commissions where activity is deemed:
- Non-incremental
- In breach of programme terms
- Misaligned with attribution guidelines
Transparency
Affiliates must provide full transparency on traffic sources upon request, including:
Publisher/sub-publisher breakdown
Domains and apps where ads are served
Traffic acquisition methods
Failure to provide sufficient transparency may result in commission removal or programme exclusion.
Incrementality Testing
Happy Beds reserves the right to conduct incrementality testing (including holdout or suppression tests). Affiliates must comply with such testing requirements.
Commission structures may be adjusted based on demonstrated incremental value.
Breach of any/all the above terms may result in:
- Immediate removal from the programme
- Reversal of commissions
- Suspension of tracking
