Keyword bidding/Pay per click policy
Affiliates joining the Arena Affiliate Programme are not authorised to bid against any brand names of Arena or related Keywords and URL to drive traffic to Arena Flowers Website through Pay Per Click Search Engines. However, affiliates may run PPC campaigns using generic keywords. These rules are also applicable to bidding on keywords used by competitors with Arena Flowers Links (eg., Interflora).
Affiliates may not use the display of URL: www.arenaflowers.com, but may use www.arenaflowers.co.uk, www.arena-flowers.com, www.arena-flowers.co.uk Affiliates using such practices will be suspended without prior notice and pending commissions will not be validated.
The Affiliate Programme should not be used in conjunction with any other offers run periodically by Arena Flowers with other partners.