| Do you de-duplicate publisher sales against any other online advertising channels? |  |  | Where a transaction is claimed by multiple paid-for channels (e.g. paid search, sponsorships, partnerships, affiliates, digital advertising), attribution will be credited to the last-click/direct channel or the channel with the latest assisted click. |
| PPC Brand |  |  | |
| PPC Generic |  |  | |
| Email Advertising |  |  | |
| Display Advertising |  |  | |
| Direct Partnerships |  |  | |
| Price Comparison |  |  | |
| In House Publisher Programme |  |  | |
| Other Affiliate Networks |  |  | |