There is to be no brand bidding on 'Gardening Direct' or any variations or misspellings.
There is no brand bidding on our competitor's brand terms. These competitors include: Thompson & Morgan, Van Meuwen, Jersey Bedding Plants.
Affiliates should add Gardening Direct to their negative keyword list in order to prevent from appearing on our brand + generic keyword search
Affiliates are not to display Gardening Direct or any variation or misspellings within their display URL, Title or description.
Affiliates should send traffic from their PPC ads to their own site before sending the traffic to Gardening Direct
Any affiliate found to be driving traffic from PPC channel on restricted terms will be immediately suspended from our affiliate program.
Your co-operation is much appreciated.
