| What promotional types of publisher are allowed to work on your programme? |
| Cashback |  |  | |
| Content | | | |
| Discount Code | | | |
| Email | | | |
| Loyalty | | | |
| Search |  |  | |
| Behavioural Retargeting | | | |
| Media Brokers | | | |
| Are there any other restrictions that publishers need to consider? For example promoting adult content or age restricted products. | | | No adult content, gambling, financial offers, or age-restricted product
promotion. No incentivised traffic (e.g. paid-to-click) without prior
written approval. Publishers must respect EU and UK cosmetic claims
regulation (Regulation EC 1223/2009). |
