| What promotional types of publisher are allowed to work on your programme? |
| Cashback |  |  | |
| Content |  |  | |
| Discount Code |  |  | |
| Email |  |  | |
| Loyalty |  |  | |
| Search |  |  | |
| Behavioural Retargeting |  |  | |
| Media Brokers |  |  | |
| Are there any other restrictions that publishers need to consider? For example promoting adult content or age restricted products. |  |  | Publishers must follow Maria Frering brand guidelines. Unauthorised discount codes, misleading promotions, paid search activity using brand terms and content that does not align with the brand positioning are not permitted. |